[…] No matter how cool your business’ website is or how fantastic your product, you will never generate enough sales to build a viable business if you don’t get any traffic to your website.
If you want your business to be successful, then you have to get the word out about your site and give people a compelling reason to visit it, or else your business won’t survive.
The good news is, there are a lot of ways that you can effectively advertise your company’s site online and drive qualified traffic to your site, for free.
When it comes to the long-term traffic potential of the various marketing strategies, content marketing, and search engine optimization (SEO) typically tend to provide you with the most significant return on investment.
They tend to naturally lend themselves to compounding returns and virtually have no risk, as long as you can execute them correctly. However, there is one disadvantage to these strategies; they typically take some time to set up and even longer before you will start to see a positive return on your investment.
Building momentum with your SEO strategy can take months or even years to see positive results for your efforts, and when you’re launching a new business, you don’t want to have to wait to generate traffic to your site.
Fortunately, there are a number of other ways that you can generate traffic fast without spending a fortune. While all of these options have both advantages and disadvantages, they have all been proven to create more traffic quickly, and the best part is they won’t cost you a dime.
With these five ways to generate free traffic, you’ll drive more qualified traffic to your site who are more likely to buy the products or service that you’re selling.
Use Viral Marketing Strategies
An excellent way to drive more traffic to your site is to use viral marketing strategies to motivate people to want to learn more about your product. Over the last several years, viral marketing messages have started to spread through the Internet like wildfire.
If you’re not entirely sure what viral marketing is, it’s essential any type of advertising that’s self-perpetuating, and that compels people to share it with others so that it quickly spreads through a community.
A perfect example of viral marketing on the Internet is the story of Hotmail. Hotmail was one of the very first free e-mail services to show up on the Internet.
Within its first year and a half of operations, it managed to sign up an outstanding 12 million users. The way they accomplished this was quite simple.
At the end of every email that was sent through the service, Hotmail included the following message: “Get your free, private e-mail at hotmail.com,” which encouraged everybody who received an e-mail to head to the site and sign themselves up for the free service.[…]
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