Online Marketing Kick Start – Free Download

Online Marketing Kick Start
Questions and Answers To Marketing Your Business Online

[…] Are You Already Marketing Your Business On The Internet?

Take a moment to think about how you would really answer this question. If
given enough thought just about any business owner who utilizes the
Internet for any purpose will likely find that whether or not they intentionally
organized an Internet marketing campaign, they may already be marketing
their products and services on the Internet.


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    This guide will examine some
    ways business owners may already be marketing their business on the
    Internet and how you can increase sales with a few simple steps.

    Do you have a website for your business?

    Business owners who answer yes
    to this question are already marketing their products or services online just
    by virtue of the fact that they have a website online. Having a live website
    means there is the potential for curious Internet users to access your
    website.

    You may not be actively promoting your website but you may still
    find that your website generates interest in your products despite the lack of
    promotional endeavors; this is a form of passive marketing.

    Do you participate in forums and include a link to your website in your
    signature?

    Again business owners who answer yes to this question are
    already marketing their website online. Savvy business owners realize the
    importance of participation in industry related message boards to create an
    interest in their products and services, establish themselves as
    knowledgeable about the industry and offer a link to their own website even
    if it is in the signature line of their posts. However, even business owners
    who do not realize this may already be inadvertently enjoying the benefits of
    Internet marketing which result from message board participation just by
    doing something they enjoy and may be doing as a form of leisure activity.

    Do you include keywords which are relevant to your business in the content
    of your website? Business owners who answer yes to this question are also
    already marketing on the Internet by optimizing their website for these
    keywords.

    These search engine optimization (SEO) affects the websites
    whether or not they were even aware of the concept of keyword density and
    how it can help to SEO a website.

    Business owners will likely use certain
    words often depending on the type of products and services they offer just
    because it is natural and logical to do so.

    This tendency, however, can result
    in search engines boosting your website rankings for these particular
    keywords. The concept of SEO is much more involved and complex than
    simply using keywords frequently but business owners can gain some benefit
    just by naturally applying relevant keywords to their website.

    Do you solicit feedback from your customers online? This is yet another
    example of how business owners may be accidentally marketing their
    business on the Internet. Most business owners realize the importance of
    soliciting feedback from customers for business purposes and business
    owners who offer products online might solicit feedback in the form of online
    surveys.

    Although the business owners may be doing this simply for a
    business purpose the fact that it is done online makes it fall into the
    category of Internet marketing.

    We have already discussed several ways in which you may already be
    marketing online but what about business owners who want to have an
    increased online presence?

    You may already be marketing online
    accidentally and now want to launch a full scale Internet marketing
    campaign to help increase sales. The best way to do this is to get some
    experience in Internet marketing to assist you in creating a campaign which
    is effective for your target audience.

    Let’s get that going for you starting today.

    It’s hard for us online marketers to get anywhere when we put questions to
    our colleagues, only to be presented with a long-winded, complex and hard
    to understand answer.

    It’s also hard for us online marketers to provide the answers to some of the
    biggest questions on our colleagues’ lips when the answers themselves are
    not straight forward in any way.

    Both sides breed annoyance and frustration. That’s why we’ve put together
    the top steps that we get asked the most often, and answered them in the
    most straight up way possible, everything from resource building to provide
    a solid earning foundation for your businesses, to getting visitors and
    producing the most sales and profit from them, to specific reasons that some
    succeed and some don’t.

    Getting Started

    ● To go straight for the throat and answer the most frequently asked
    questions by online marketers and to solve these problems right here and
    right now so that you never have to ask them again.
    ● To lay down the big question of ‘How do I get hits to my site?’ and answer
    it in the most straight forward way.
    ● To lay down big question number two ‘How do I build my list?’ and answer
    you in the most straight forward way.
    ● To solidify and embed the concept of resource building and how they
    snowball and build themselves in your mind, the number one key to success.
    ● To lay down big question number three ‘I’ve bought X amount of guides
    before and they didn’t work for me. Why is this one different?’ and to answer
    in the most straight forward way.
    ● To lay down big question number four. ‘How do I get my affiliates to
    actually promote something, they don’t seem to ever make any sales’ and of
    course, to answer in the most straight forward way.
    ● To talk through each of the above questions in a discussion format to lock
    tight all the exits so that you can quickly, easily and thoroughly understand
    the answer to each one of them.

    Greetings, and welcome to the top fifteen quick-fire question and answers
    section. Throughout this area we’re going to take fifteen of the most popular
    questions asked by online marketers, put them in a list, and answer them in
    the quickest possible way.

    The reason I wanted to get this in here, is
    because in many cases, it’s not rare to see people who haven’t reached their
    goals relating to online business, going from guide to guide, posting in
    forums asking these very general questions.

    More often than not, they’re
    either ignored, people try to sell them stuff claiming this to be the big
    answer they’ve been looking for, or the answers they receive are just not
    straight forward enough and go off on tangents, don’t give the full story or
    even deviate from the original question altogether.

    I remember when I first started. I was asking a lot of questions, gaining as
    much insight from anyone I could find. The frustrating thing was not only did
    I rarely get an answer of any substance that I could act on, but I can see
    now that half of it was total waffle anyway. It was almost like nobody
    actually knew the answers to what I was asking. And so, I present you with
    the top fifteen quick fire Q&A section, which will remove all the frustrations
    of not getting straight answers about, what are in my eyes, a mix of the top
    fifteen needs of marketers, coupled with what seem to be the most asked
    and least best answered questions.

    I hope this will make things a lot clearer for you.

    How do I get traffic?

    This has to be the number one question asked by online marketers, and I
    come across it regularly, and for good reason. After all without getting hits
    to your site you can’t sell anything.

    The problem is not only do most people
    go about this the wrong way, but when this question is approached either
    directly or through guides, they’re giving incorrect answers too, which, if
    you’ve asked it before, will consist of buying some sort of service or some
    sort of ad that will solve all of your traffic problems. Although this may seem
    like the way to go at first glance it’s actually totally counter productive to
    your efforts.

    One thing I want to point out to you first is that your initial aim isn’t to get
    hits to your site at all, and getting a massive amount of them isn’t a priority.
    Understand that you only need to pull ten or twenty thousand hits in total,
    ever, to your sites to make them successful.

    Of course this will go up as you
    progress through your resource building, and that’s key here, the resources
    that are built and that you can use over and over again. (That’s your big 5,
    affiliates, list, customers, long term customers and joint venture partners).

    The problem comes when someone tells you to go out and buy ads from
    wherever it might be, search engines, e-zines, whatever. If you don’t have
    the resource collection methods set up to collect the big 5, you’re going to
    have to be starting all over again with your promotion every single time you
    launch a product.

    This is the exact reason that, no matter how many hits
    some marketers get to their sites, they will never earn more than a couple of
    thousand dollars a month profit, if that even.

    The second problem comes when people assume, or are indeed told, that
    you need to get hundreds of thousands of hits to be a success. This is
    definitely not true either, although again I see how it may seem like that on
    the surface.

    That’s why I always teach intro products and follow-up large
    products, because lets face it, how many $1200 products do you need to sell
    in a month to equal your current personal income from your job, if you have
    one, or to reach your goals of having more free time, more money in the
    bank etc.

    Also, let’s not lose sight of why we started in online marketing in the first
    place. It definitely wasn’t to spend massive amounts of cash trying to get
    your website stats to read high numbers. Numbers don’t mean quality, no
    matter what anyone tells you, this is fact. Compare one single 10k list of
    joint venturing to 100k subscribers of an e-zine ad. I assure you, for a start,
    you’ll get more click-thru from the JV in the first place but put the numbers
    together and you’ll get a far higher percentage of sales through the single
    quality joint venture.

    So how do you get more hits to your site?

    Well first off the question is void
    because more rarely means you’ll get better results. Look for quality, and
    the answer is joint venturing, building these resources, and having others
    promote your products for really high commissions to attract the numbers. If
    you’re only hitting a few thousand hits per month from these joint ventures,
    that’s not a problem.

    Forget guaranteed hits, forget e-zine ads for directly
    promoting your site and forget search engine positioning. They might bring
    you more in the way of numbers, but it’s big sales we want, not big
    numbers. In that situation always think quality over quantity, which is what
    the whole of this report is teaching.

    So ask me again when you’ve carried out a couple of joint ventures and
    have begun to build your affiliates, your customer base, your contacts and
    your list, how do you get hits to your site?

    That’s why you’ve been building
    your resources. That’s where your visits and sales come from. The more
    products you launch, the more resources you gather, the easier this is. The
    most expensive time consuming part is getting started. After this, it’s cheap,
    quick and easy to recycle what you’ve gathered to produce a never ending
    flow of visits and sales.

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